Oriac

Supporting the Future of Beauty Education Since 2002

Oriac began with a simple idea — that beauty schools deserved a partner who truly understood them.
In 2002, we recognized that educators needed more than products; they needed people who believed in their mission to shape the next generation of beauty professionals.

Our story started with Pivot Point, the world leader in beauty education. From the beginning, we shared a commitment to raising the standard of learning in the classroom, empowering students and teachers with the very best educational tools.

As we grew, schools across Canada guided our journey. Their trust inspired us to expand our portfolio — carefully selecting premium, professional brands that share our values of quality, creativity, and education.

Today, Oriac proudly partners with Wella, Kasho Shears, Sam Villa, and Daimon Barber — brands that embody excellence, innovation, and craftsmanship. Together, they represent the full spectrum of modern beauty education and artistry.

More than twenty years later, our purpose remains the same:
to support educators, inspire students, and strengthen the beauty community we love.

We’re still listening. Still learning. Still growing — together with you.

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Our Founder

Dino Cairo (February 23, 1970 – April 6, 2025) was more than the founder of Oriac, he was the heart behind its vision and values. Dino founded the formerly known as Oriac Trading Company in 2002 with a simple yet powerful idea: to support beauty education across Canada with purpose, integrity, and deep understanding of what schools truly need. His belief in elevating the beauty industry through education laid the foundation for everything Oriac would become.

Dino’s legacy is woven into every part of Oriac, from the brands we represent to the relationships we build. His passion, kindness, and relentless dedication continue to guide our team as we look toward the future. With the support of Canadian beauty professionals, Oriac remains committed to discovering, developing, and delivering products that empower our industry.

Though Dino is no longer with us, his spirit and vision endure. Oriac will carry forward his mission, continuing to grow, innovate, and serve with the same care and passion he brought to everything he did.